Rare Supply Co. (a conceptual brand) is your go-to jewelry and watch store for quirky and unique pieces that cater to the millennial generation. They specialize in pushing the boundaries of fashion and jewelry, offering bold and fun statement pieces.

At the heart of Rare Supply Co. is a cheeky and adventurous spirit that celebrates individuality. Their brand is all about embracing the rare and extraordinary, and we wanted to create a lettermark to reflect that. By combining elements from various fonts, we created something one-of-a-kind.